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Auction Rules:
Pay a Caution deposit of Rs. 10,000* to participate in the auction.
*Registered Bidders will be REFUNDED in case of not winning the bid.

Bids start at 11:00 AM on 26th Jan, 2023 and close at 11:59 PM on 31st Jan, 2023.

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11,593 Interested
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The auction has been extended due to high demand.
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The Exclusive Edition XUV400 is a creative collaboration between Mahindra Group's Chief Design Officer, Pratap Bose and award-winning fashion designer, Rimzim Dadu.

It will be handed over by Mr. Anand Mahindra on 10th February, 2023 in Hyderabad.

The winner also gets an Exclusive Pass to witness the India inaugural round of all-electric FIA Formula E championship in Hyderabad on 11th February, 2023.

Click here to read the Press Release.

Auction Rules:
Pay a Caution deposit of Rs. 10,000* to participate in the auction.
*Registered Bidders will be REFUNDED in case of not winning the bid.
Bids start at 11:00 AM on 26th Jan, 2023 and close at 11:59 PM on 31st Jan, 2023.

Passion Meets Purpose. This all-electric XUV400 fuses cutting edge technology with meticulous craftsmanship by combining Mahindra's HEARTCORE DESIGN philosophy with the intricate elegance of Award Winning Fashion Designer, Rimzim Dadu's signature style.
A blend of Technology and pure craftsmanship.
Bid now to own this one of a Kind SUV.

How it works

  • Register for the auction
  • Pay a Caution deposit of Rs. 10000 to participate in the auction, registered Bidders will be REFUNDED in case of not winning the bid
  • Keep bidding price over the reserve price of Rs 25,00,000 once the auction starts
  • Stand a chance to win the exclusive #OneOfOne edition of XUV400, the first all-electric SUV from the house of Mahindra
  • The winning bidder has the choice to either donate his/her bid to support the winners of the Mahindra Rise Sustainability Champion Awards announced on November 28, 2022, and/or donate the amount to an NGO of their choice.
  • Furthermore, Mahindra will match the winning bid and distribute it to support the winners of the Mahindra Rise Sustainability Champion Awards, and/or to an NGO.

For more details, please read the auction rules